Beauty is in the Eye of the Cardholder: New CFCU Debit Cards Give $120k for Charity
Your debit swipes made real impact in the mitten last year, because our gorgeous new CFCU debit cards donated $120,000 for local Michigan charities in 2024!
A change that empowered change… once cent at a time
This year we introduced new debit cards featuring art by Michigan artists and the highly requested Tap-to-Pay feature, creating a seamless and more secure experience for our members.
And what’s even more beautiful than art by Plymouth’s own Tony Roko…
Or even more awesome than Detroit-inspired photos by Keith Bynum and Evan Thomas of Nine Design + Homes…
Or even more spectacular than tapping for purchases—fast and worry free?
Why, helping your community, of course!
With every purchase made on our new debit cards, Community Financial provides a one-cent donation to a charity of your choice: the Art Foundation, the Ruth Ellis Center, or the Relentless Care Foundation.
Every single swipe helps to create stronger, more vibrant communities in Michigan.
The first-year results blew us away. Card usage soared to an all-time high. Thanks to your swipes, we gave an incredible $120,000 to support these Michigan charities. That’s an average monthly total of nearly $10,000 going to make real impact per month!
Keeping the love local
We believe in building up our communities here in Michigan, so we made sure to give members a choice of deserving charities that focus their efforts here in our home state:
Relentless Care Foundation: Strengthening communities across Michigan
Community Financial's Relentless Care Foundation builds on our legacy of giving by working to tackle Michigan’s largest barrier to economic prosperity: housing affordability. Alongside our grant partners, we’re funding what makes housing attainable for more Michiganders—all while strengthening our workforce and fostering community mobility.
Tony Roko Art Foundation: Supporting the arts in Metro Detroit
A 501(c)3 non-profit established by Tony Roko in 2017, the Tony Roko Art Foundation works to provide art and entrepreneurial training for Metro Detroit’s most underserved communities. Their goal is to encourage individuality, support creative growth, and reinforce self-worth through artistic expression.
Ruth Ellis Center: Empowering Michigan LGBTQ+ youth and young adults
The Ruth Ellis Center is a nationally recognized organization that provides supportive housing, clinic access, and educational opportunities for LGBTQ+ youth and young adults in our local area. Their work is centered around supporting young people of color who are experiencing homelessness, involved in the child welfare system, or who are struggling with barriers to health and wellbeing.
Ready to swipe (or tap!) for impact?
Beauty isn’t just plastic deep, because your debit card can make donations with our money! Pick one of our local partner organizations, and we’ll donate one cent every single time you swipe. That’s more change in our communities—and in your pocket. To choose or change the organization linked to your card, call our Care Center at (877) 937-2328.